Skills
Skills, mit denen dein Assistent besser postet
Jeder Skill bringt einem KI-Assistenten eine Aufgabe in ProPost bei: deine Stimme finden, eine Woche planen, ein Produkt launchen, auswerten, was funktioniert hat. Einmal hinzufügen, ProPost verbinden und einfach fragen.
Skills funktionieren mit dem ProPost-Connector, verfügbar in Pro und Premium. Connector einrichten
Personal Branding
Für Gründer, Berater, Creator und alle, die sich einen Namen machen.
Brand voice
propost-brand-voice
Builds or refines a personal writing voice (persona) in ProPost from the person's own writing samples and a short interview, assigns it to channels, and tests it with a real draft until it sounds like them. Use for "make it sound like me", "my posts sound generic", "set up my voice", "create a persona", "my tone is off", "write like this sample", "different voice for X and LinkedIn", or before any large batch of generated posts when the account's voice is thin or empty.
Skill lesenContent pillars and idea bank
propost-content-pillars
Defines 3 to 5 content pillars for a personal brand from the person's expertise, audience and goals, maps them to channels and formats, and seeds the ProPost idea bank with 10 to 20 specific ideas via add_idea. Use for "what should I post about", "content strategy", "personal brand strategy", "I don't know what to write", "help me find my topics", "my content is all over the place", "build my idea bank", or when list_ideas is empty or thin.
Skill lesenFounder story series
propost-founder-story-series
Plans, drafts and schedules a multi-week narrative post series in ProPost (origin story, turning points, lessons, failures, milestones, what's next) across the person's channels, with consistent numbering and framing, scheduled with schedule_post at chosen times in their time zone. Use for "tell my founder story", "write a series about how I started", "my journey in posts", "a 6-week story arc", "launch story series", "build in public series", or "turn my story into weekly posts".
Skill lesenPersonal brand: 90 days
propost-personal-brand-90-days
Builds a 90-day personal brand plan (positioning statement, audience, content pillars, cadence, milestones) and executes it in ProPost week by week with drafts and a queue, then runs a monthly review from get_channel_stats and post engagement. Use for "build my personal brand", "90-day plan", "grow my LinkedIn", "become known for X", "personal brand roadmap", "how do I get visible in my field", "monthly review of my posts", "how am I doing", or starting from near zero.
Skill lesenProPost account setup audit
propost-account-setup-audit
Audits a ProPost account end to end (channels connected and healthy, a voice set per channel, posting times, idea bank, queue runway, approval setting, plan limits) and fixes the gaps with the person's OK. Use for first-time use and for "set me up", "is my ProPost set up right", "why isn't anything posting", "why are my posts stuck as drafts", "my queue is empty", "audit my account", "get me ready to post consistently", or whenever a ProPost call fails for a setup reason such as a paused queue, a channel needing reconnection or no free slots.
Skill lesenRepurpose content
propost-repurpose-content
Turns one long source the person provides (article, blog post, talk transcript, podcast notes, newsletter, webinar, or text they paste from a URL) into several posts across their networks in ProPost, with network-specific cuts, using create_draft with per_channel and copy_post_to_channel, and never attributing anything to the person that the source doesn't say. Use for "repurpose this", "turn my article into LinkedIn posts", "make posts from my podcast", "cut this talk into posts", "get more out of my newsletter", "post about this blog post".
Skill lesenThought leadership posts
propost-thought-leadership-posts
Crafts high-performing LinkedIn-style thought leadership posts in ProPost (sharp hook, clear point of view, proof, tight structure, a real ending) by writing a precise idea brief for generate_draft and then fixing weak spots with rewrite_post or update_post. Use for "write a thought leadership post", "turn my opinion into a LinkedIn post", "make this post better", "my posts get no engagement", "write about X in my voice", "draft a post about what I learned", or any request for an expert-sounding single post.
Skill lesenWeekly content plan
propost-weekly-content-plan
Plans and fills a week (or several) of social posts in ProPost from the person's goals, content pillars and saved ideas, then drafts them in their voice and puts them in the queue. Use whenever someone asks to "plan my week", "fill my queue", "what should I post this week", "batch my content", "schedule next week's LinkedIn posts", "keep me posting consistently", or wants a content calendar for personal or company channels, even if they don't name ProPost.
Skill lesenUnternehmen und Kommunikation
Für Marken, Teams, Läden und alle, die für sie sprechen.
Company brand voice
propost-company-brand-voice
Defines a company's brand voice (values, vocabulary, words to use and avoid, tone by situation) and sets it up in ProPost as a persona on the company's channels, separate from the founder's personal voice, then tests it on sample posts and adjusts. Use whenever someone says "set up our brand voice", "our company page sounds generic", "make the company account sound like us", "create a brand persona", "company voice vs my voice", "tone of voice guide", or "posts from the page don't sound like the brand", even if they don't name ProPost.
Skill lesenEmployer branding
propost-employer-branding
Writes and schedules hiring posts and culture content in ProPost (job posts that convert, team stories, behind the scenes, values in action, work anniversaries) while protecting employees' private data and getting consent before naming or showing anyone. Use whenever someone says "write a job post", "we're hiring", "post our open role on LinkedIn", "show our company culture", "employer branding", "team spotlight", "behind the scenes at our company", "welcome our new hire", "recruiting content", or "attract candidates", even if they don't name ProPost.
Skill lesenEvent promotion
propost-event-promotion
Plans and schedules social posts before, during and after a company event (webinar, conference talk or booth, meetup, workshop, store opening) in ProPost, with countdown posts, speaker or agenda posts, live moments, a thank-you and a recap, all timed correctly across time zones. Use whenever someone says "promote our webinar", "social posts for our event", "we're exhibiting at a conference", "countdown posts", "announce our speakers", "live-post from the event", "thank attendees", "event recap", "grand opening posts", or "meetup next week", even if they don't name ProPost.
Skill lesenLocal business posts
propost-local-business-posts
Writes and schedules practical posts for local businesses (shops, cafes, clinics, salons, trades, studios) on Google Business, Instagram and Facebook in ProPost: offers, opening hours and holiday changes, new products or services, genuine customer thank-yous (never fake reviews), local events, with the right image for each network. Use whenever someone says "post for my shop", "Google Business post", "update our holiday hours", "announce a special offer", "new menu item", "thank a customer for the review", "local event post", "Instagram for my salon", "Facebook page post for my restaurant", or "keep my local listing active", even if they don't name ProPost.
Skill lesenMulti-brand channels
propost-multi-brand-channels
Runs several brands, products or client accounts inside one ProPost account without voices mixing: one persona per brand, channels mapped to personas, separate queues and posting times, a review routine, and per-brand content batches. Use whenever someone says "I manage several brands", "social media for my clients", "agency account", "separate voices for each channel", "each page needs its own tone", "multiple company pages", "set up personas per client", "posts sound the same on every account", or "organise channels by brand", even if they don't name ProPost.
Skill lesenProduct launch campaign
propost-product-launch-campaign
Plans and schedules a product or feature launch sequence in ProPost (teaser, announcement, deep dives, social proof, follow-up, recap) across the company's channels at exact times, with linked versions per network and visuals, or as drafts only when scheduling isn't allowed. Use whenever someone says "plan our product launch", "launch campaign for our new feature", "announce our release on social", "teaser posts before launch", "launch week content", "schedule the launch posts", "we're launching on Tuesday", or "go-to-market posts", even if they don't name ProPost.
Skill lesenSensitive announcements
propost-sensitive-announcements
Drafts careful company communications in ProPost (price changes, outages and incidents, layoffs or restructuring, apologies, policy or terms changes) as drafts only, in plain honest language, with a legal or comms review step, one consistent message across channels, and a follow-up post plan; never publishes without an explicit yes. Use whenever someone says "we need to announce a price increase", "write an apology post", "we had an outage, what do we post", "announce layoffs", "policy change announcement", "crisis communication", "post about the incident", "tell customers we're raising prices", or "how do we say this carefully", even if they don't name ProPost.
Skill lesenHandwerk und Abläufe
Was gute Posts ausmacht: Visuals, Video, jedes Netzwerk, Timing, die Warteschlange.
Idea bank
propost-idea-bank
Captures, curates and uses the ideas in a person's ProPost idea bank with add_idea, list_ideas and delete_idea, saving ideas from conversations, notes, customer questions and news, giving them findable titles, removing duplicates, and turning the best into drafts with generate_draft or create_draft. Use whenever someone says "save this idea", "add that to my ideas", "what ideas do I have", "I need something to post about", "turn my ideas into posts", "clean up my idea list", "capture post ideas from this meeting or article", or "I ran out of ideas".
Skill lesenNetwork fit
propost-network-fit
Adapts one message to each social network in ProPost (LinkedIn, X, Bluesky, Threads, Mastodon, Instagram, Facebook, TikTok, Pinterest, Google Business, YouTube, Telegram), respecting length limits, media requirements, tone, hashtags and links, using per_channel text, copy_post_to_channel, generate_hashtags and set_hashtags. Use whenever someone asks to "post this everywhere", "adapt this for X and LinkedIn", "make a shorter version", "turn my LinkedIn post into a thread or tweet", "what hashtags should I use", "repurpose this for Instagram", or when check_post reports too_long or a missing image.
Skill lesenPerformance review
propost-performance-review
Runs a weekly or monthly performance review from a person's ProPost data, using get_channel_stats for 7, 30 and 90 day ranges and list_posts for published posts with engagement, finding top and weak posts and patterns in format, topic, time and media, and turning findings into next actions (ideas, pillar changes, schedule changes). Use whenever someone asks "how did my posts do", "monthly review", "what worked this month", "which posts performed best", "why is my reach down", "what should I post more of", or "give me a content report", for personal or company channels.
Skill lesenPosting schedule optimizer
propost-posting-schedule-optimizer
Chooses and sets the weekly posting times for each ProPost channel using get_posting_schedule, suggest_posting_times, the audience's time zones and sensible cadence per network, then applies them with set_posting_schedule and pauses or resumes a queue for holidays. Use whenever someone asks "when should I post", "what are my best posting times", "set my posting schedule", "post on LinkedIn Tuesday and Thursday mornings", "I'm on holiday, pause my queue", "my queue is empty", "change my slots", or "how often should I post".
Skill lesenQueue maintenance
propost-queue-maintenance
Keeps a ProPost pipeline healthy by triaging drafts, approved and scheduled posts, fixing or retrying failed posts, flagging channels that need reconnecting, checking runway (how many days of content are queued), and unscheduling or rescheduling posts, deleting stale drafts only with a yes. Use whenever someone asks "what's in my queue", "why did my post fail", "clean up my drafts", "do I have enough scheduled", "fix my failed posts", "move this post to Friday", "what's waiting for approval", "my queue is a mess", or runs a regular content check-in.
Skill lesenVideo posts
propost-video-posts
Attaches videos to ProPost posts, either from a public https link with attach_video or from a local file with start_video_upload, a PUT to the upload link, then finish_video_upload, and advises which channels can carry video, how to write the caption and what goes in the first frame. Use whenever someone says "add this video to my post", "post this clip on LinkedIn/TikTok/YouTube/Instagram", "upload my video", "I have an mp4", "schedule a reel", or hits a video error like video_unsupported, video_length_unknown or upload_incomplete.
Skill lesenVisual posts
propost-visual-posts
Designs on-brand images as self-contained SVG and attaches them to ProPost posts with attach_image, including quote cards, stat cards, cover slides and carousel-style multi-image posts. Use whenever someone asks to "make an image for this post", "design a quote card", "turn this into a carousel", "add a cover slide", "make a graphic with our brand colours", "Instagram or Pinterest needs an image", or when a post on a network that requires an image (Instagram, TikTok photo, Pinterest) has none, even if they don't say SVG.
Skill lesenSo fügst du einen Skill hinzu
- Claude (Web und Desktop): Skill als .zip herunterladen und unter Einstellungen, Funktionen, Skills hinzufügen.
- Claude Code: nach ~/.claude/skills/ entpacken (oder in .claude/skills/ deines Projekts).
- Andere Assistenten: SKILL.md öffnen und in die benutzerdefinierten Anweisungen oder das Projektwissen einfügen.
Die Skills sind auf Englisch. Dein Assistent antwortet und schreibt Posts trotzdem in deiner Sprache.